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Mountain View

WHY risk building your business on shifting sand when you can create a strong foundation that will withstand any storm, just as Matthew 7:24-27 teaches us—where those who build on the rock will endure and thrive.

Let’s build a strong foundation for your business, so you can feel confident and secure in your future.

Lusia [Lu] Donovan

Hi there! I'm Lu and passionate about helping people turn their ideas into successful businesses. As an Entrepreneurial Advisor and Angel Investor, I’ve spent over 20 years working in both entrepreneurial and corporate roles. Through my work at MIK & Co. Ventures, I guide entrepreneurs through the process of refining, launching, and scaling their businesses with clarity and confidence.
 

I created the Profit Pursuit method to help startups and growth-stage businesses simplify the process, reduce unnecessary spending, and shift their mindset for long-term success. My approach is hands-on, actionable, and focused on providing real-time support through my T.R.E.I.© Business Accelerator Community.
 

I believe in the power of collaboration and building a strong, inclusive entrepreneurial community, which is why I regularly share my insights in various capacities aimed to empower others to succeed.


If you're ready to take your business to the next level, take advantage of my 7-day free trial to the T.R.E.I.© Business Accelerator Community!

Are You Ready to T.R.E.I.?

Join the T.R.E.I.© Business Accelerator Community Today!

A wife of 14 years, an aunt, and a proud cat mom, Lu’s tenacity in both life and business has shaped her approach to advising. Her personal experiences provide the foundation for her teachings, empowering entrepreneurs to build businesses with strength and purpose.

My Mission is to empower entrepreneurs —especially those feeling overwhelmed or uncertain— by providing them with the clarity, support, and actionable strategies they need to successfully launch, grow, and scale their businesses. I aim to make the complex journey of entrepreneurship simpler and more accessible, guiding my clients with empathy and a clear plan for success.

LET'S WORK TOGETHER

Stay Ahead in Business with T.R.E.I.© Chat!

Sign up for my monthly newsletter and get exclusive tips, resources, and insights to help you grow your business with confidence. Whether you're starting out or scaling up, T.R.E.I.© Chat is packed with actionable advice to move you forward.

Subscribe Today and Take the Next Step in Your Business Journey!

Together, we’ll lay the groundwork for a business that brings you peace of mind and lasting success.

My Vision is to build a thriving  community where entrepreneurs, no matter their starting point, are empowered by practical tools, reliable guidance, and a strong network, enabling them to turn their business ideas into reality with confidence and sustainability. At the heart of this vision is my goal to build a culture where business owners can approach challenges with clarity, relieve the stress of uncertainty, and simplify the complex process of entrepreneurship.

I’ll help you build a business foundation that allows you to move forward with confidence and long-term success.

“YOU CAN, YOU SHOULD, AND IF YOU’RE BRAVE ENOUGH TO START, YOU WILL.” —STEPHEN KING

The Roaming Entrepreneur Incubator (T.R.E.I.©, pronounced "try")

T.R.E.I.© is crafted to support both aspiring entrepreneurs and those navigating the startup or growth stages of their business. It fosters a collaborative environment where ideas are shared, valuable feedback is exchanged, lasting connections are made, and continuous support is provided throughout every stage of the entrepreneurial journey.

When I founded my first business at 19, Mustard Seed Development, a website development company, friends would often ask me how they could start their own ventures. Over the years, I’ve guided countless entrepreneurs in launching businesses, refining models, overcoming obstacles, and providing personal access to me and my extensive network as their trusted Entrepreneurial Advisor.

As my own businesses grew and my time became more limited, I knew I needed a more efficient way to support entrepreneurs at scale. In 2023, with encouragement from friends, I turned my experience, knowledge, and network into a hands-on, 'one-stop-shop' resource: The Roaming Entrepreneur Incubator, or T.R.E.I.©.

T.R.E.I.© is designed to simplify the business startup journey with clear, actionable guidance. Whether through one of my communities, one-on-one sessions, workshops, or my guidebook Profit Pursuit: The Entrepreneur’s Guide to Starting a Business, you’ll get the answers to the crucial questions: What should I do? Why does it matter? When should I do it? How do I make it happen?

No more wasting time searching for answers or chasing down the right person—T.R.E.I.© puts everything you need in one place, empowering you to move forward with clarity and confidence.

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