Are You Focused or Scattered?

Lusia Donovan
Oct 7
4 min read

Let's be honest with ourselves for a moment. Take a look at your current projects, businesses, or ventures. How many do you have going right now? More importantly, how many have you actually completed or brought to a sustainable place before moving on to the next exciting idea? If you're feeling a little uncomfortable right now, you're not alone.

The Pattern We Don't Talk About Enough

You start something with genuine passion and excitement. The first few weeks or months feel electric. You're making progress, learning, and building. Then things get harder. The initial momentum fades. The tedious middle work sets in. And suddenly, a new idea appears on the horizon, shimmering with possibility and none of the baggage of your current struggle.

So you pivot. You tell yourself this new thing is more aligned, more practical, or has better timing. Before you know it, you're three businesses deep with nothing fully realized, wondering why success feels so elusive.

Sound familiar?

The Hard Truth

Scattered energy produces scattered results. When you spread yourself across multiple ventures, you're not giving any of them the focus, time, and sustained effort they need to actually succeed. You're essentially guaranteeing mediocre outcomes across the board rather than excellence in one area.

The uncomfortable reality is that most successful businesses or projects don't fail because the idea was wrong. They fail because they didn't receive sustained, focused attention through the difficult middle phase where real growth happens.

Why We Scatter (And Why It's Okay to Admit It)

Before we talk about solutions, let's acknowledge why this happens:

Fear of failure: Starting something new feels safer than pushing through when something gets hard
Novelty bias: Our brains are wired to get excited about new things
Impatience: We want results now, and switching feels like progress
Perfectionism: If the current thing isn't perfect, maybe the next one will be
Shiny object syndrome: Every new opportunity looks better than the hard work in front of us

Recognizing these patterns isn't about shame, it's about awareness.

The Permission You've Been Waiting For

Here's what you need to hear: It's okay to choose one thing and focus on it. This is not failure. This is strategy.

Choosing to focus doesn't mean:

Your other ideas were bad
You wasted your time
You're giving up
You lack ambition
You're being closed-minded

Choosing to focus means:

You're being strategic about your limited resources (time, energy, money)
You're mature enough to commit when things get difficult
You understand that depth creates more value than breadth
You're prioritizing completion over starting
You're ready to see what happens when you actually finish something

How to Choose Your Focus

If you're juggling multiple ventures right now, here's how to decide what deserves your full attention:

Which one has the most momentum? Look at actual progress, not potential. What's furthest along?

Which one aligns with your current life season? Be realistic about your circumstances, resources, and constraints right now.

Which one solves a problem you're genuinely passionate about? Sustained focus requires genuine interest, not just opportunity.

Which one has a clear path to sustainability? Can you see how this becomes viable without endless pivoting?

The 90-Day Focus Challenge

Once you've chosen, commit to 90 days of focused execution:

Put all other business ideas in a "someday/maybe" file and don't look at it
Set clear milestones for your chosen focus
Create systems that move the needle, not just busy work
Track your progress weekly
Resist the urge to start anything new until the 90 days are complete

You'll be amazed what focused attention can accomplish in three months.

Final Thoughts

There's a reason the phrase "jack of all trades, master of none" exists. Scattered focus doesn't make you more entrepreneurial or more ambitious—it often just makes you more exhausted with less to show for it.

The entrepreneurs and creators you admire? Most of them succeeded by doing one thing exceptionally well before expanding. They built depth before breadth.

Your current venture isn't failing because it's the wrong idea. It might be struggling because it's one of five ideas competing for your attention. Give it the gift of your full focus, and you might be surprised by what becomes possible.

It's not about limiting yourself forever. It's about focusing yourself right now.

What would happen if you actually finished something?

There's only one way to find out.

It’s never too late to build the business you’ve always wanted—start now with clarity and confidence. Here are a few ways you can take action today:

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